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Big FM 92.7 launched in New Delhi and Hyderabad

September 27th, 2006

Adlabs Films Limited owned Big FM 92.7 went live in New Delhi and Hyderabad. Pooja Shetty, Director, Adlabs Films Limited and Tarun Katial, COO of Big FM 92.7 are seen together at the launch party in New Delhi.

Tarun’s strategies are, Content Branding and Street Level Marketing. They have roped in Big B as their brand ambassador.

It is also learnt that Reliance Entertainment, Anil Ambani’s holding company for AdLabs is set to launch Internet Radio. Reliance India Mobile is planning to launch its Mobile Radio much on the lines of Hutch’s Visual radio. Sure, Anil Ambani is thinking big like his elder sibling Mukesh, by going for all sorts of backward and forward integration in the Infotainment business 🙂

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