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LG Optimus Mobile Selling Hot, Focus on LTE Handsets

October 28th, 2012

LG Electronics’ Mobile handset business has entered a sustainable margin phase, and management expects shipments and operating profit to continue increasing going forward. LG Optimus Sales has rebounded.
On the iPhone Design Patent Issue which Samsung faced, LG does not see any issue. They have differentiated design. Moreover, LG is focusing on LTE where it is a patent leader.

Another important thing to note is, LG seems to have understood the 3 Main Points required to Succeed in Global Mobile Handset Industry

  1. Able to develop smartphone models with outstanding specifications and design
  2. Able to develop new model with full line-up in time to meet demand
  3. Understanding of operators and good relationship with operators

LG’s strategy for Windows 8

Our R&D team reviews Win 8 OS, but we do not have any product plan for Win 8 smartphone, as yet. Our PC division is considering to develop a hybrid PC using Win 8

On SmartPhone Vs feature Phone

We believe smartphone shipments will beat feature phone shipments in 4Q12F, on an improving product mix. More importantly, we are also making profit from feature phones, as we have discontinued loss-making feature phones. We believe customer feedback on Optimus G is very positive, and we will strengthen in the smartphone and LTE market.

Finally, Handset shipments and sales growth have turned positive for LG, hope the traction remains.

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