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eCommerce Startup Valuations under Scrutiny

January 16th, 2017 Comments off

india ecommerce valuationsIn recent months, the supply of capital has tightened, making some of the Indian Internet companies in the hyper competitive segments settle for lower valuations.

Companies, such as Housing.com, Jabong and Commonfloor, were sold at a valuation lower than their last funding rounds. Myntra acquired Jabong at nearly one seventh of its last announced valuation a couple of years back. Fabfurnish was sold at a distressed valuation of US$3 mn to Future Group—the company had raised US$30 mn in three rounds until 2014. Housing.com is valued at about US$70-75 mn in the recently announced merger with PropTiger (it was valued at over US$200 mn in the earlier rounds in 2014).

While companies Read more…

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How Robots Power eCommerce Warehouse / fulfillment strategy ?

October 20th, 2016 Comments off

amazon-warehouse-robotseCommerce is not just about selling online but the bigger part is fulfillment strategy. The Automation of warehouse has gone the robotic way for order fulfillment which streamline the process of picking, packing and shipping eCommerce orders for delivery.

In Amazon, any online order can be processed in as little as 15 minutes (from the time a shopper places the order to when his/her picked, packed and labeled package is sitting on a delivery truck). This compares to a roughly 2-hour average processing time in non-Kiva-equipped Amazon fulfillment centers.

Amazon engineers and developers continue to Read more…

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Indian eCommerce – Focus shifts to Customer Loyalty / Spend

June 23rd, 2016 Comments off

eCommerce India Customer is KingIndian Internet / eCommerce Companies are focusing on Consumer Loyalty / Spend and Retention, as opposed to primary focus on GMV (Gross Merchandise Value) earlier. We believe this may be a function of limited availability of capital, leading companies to focus on cash generation. Post government regulations that curtailed discounts, companies seem to have done away with the same; most discounts being seen online are being offered by sellers/brands themselves. Amazon has established clear Lead on Website and narrowing the lead with Flipkart on Mobile App.

Customer recall, retention and loyalty are key metrics monitored by companies now, as opposed to an overwhelming focus on GMV earlier. While standard MAUs and app installs are also tracked, orders from repeat customers, and frequency of ordering Read more…

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Baidu monetized Maps Platform with Local Ads before Google Maps

May 27th, 2016 Comments off

Baidu is the biggest search engine in China. Searching on Baidu.com or Baidu Mobile App is very easy and contains a great amount of content. According to Baidu, over 10% of mobile Baidu search is for local services, and Mobile Baidu has MAU of 630 mn.

Baidu’s founding team believed then that developing bleeding edge Internet applications is the only way to survive and grow. Thus they developed their own mapping platform – Baidu Maps. As Baidu Map is equipped with search nearby functions, more and more users are using it as a local service discovery channel (Local Express) as they can find out the location and distance of service providers and navigate easily. This type of discovery also has a high conversion ratio Read more…

India E-Commerce Growth Spilling into Ecosystem

March 26th, 2016 Comments off

India eCommerce ecosystemThe growth in e-commerce in India is also giving a boost to a wide array of players that are directly or indirectly part of the e-commerce ecosystem. These include manufacturers of packaging material, 3PL (third-party logistics) providers that provide tailor-made solutions for e-commerce, IT companies that help retailers in transitioning from offline to online or provide digital marketing / data analytics services to e-commerce players and traditional media companies that are benefiting from the rising advertising spending of Internet businesses.

Logistics is where the promise of online gets the offline reality check. The challenges of catering to geographically diverse customers and an inadequate and underdeveloped logistics infrastructure are further compounded by complex tax regulations. Given these complexities, some e-commerce players have built inhouse logistics companies (e.g., E-Kart of Flipkart and Amazon Logistics of Amazon) for superior Read more…

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Logistics of eCommerce in India

January 5th, 2016 Comments off

eCommerce IndiaWe’d like to present some stunning facts about the Logistics Industry supporting eCommerce in India.

India’s three pure e-commerce logistics companies – Delhivery, Gojavas and Ecom Express – have already achieved reasonable scale. Flipkart and Amazon have built large in-house capabilities through Ekart and Amazon Transportation Services, respectively. Traditional players such as Blue Dart and Gati have also entered this segment. The seven companies together deliver ~1m parcels a day.

Pure logistics companies cover only the top 4,000-5,000 pin codes out of ~30,000. Coverage will have to increase meaningfully when growth increasingly starts coming from smaller towns, and that will require heavy investment. The larger players have successfully raised Read more…

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